How often do you feel the stories you tell or that you hear is like preaching to the converted? How do we address misconceptions about HIV and tackle stigma with people and audiences that are hard to reach? Learn from storytellers who are breaking out of their ‘echo chambers’ on social media and other media channels to reach audiences that are unexposed to, or misinformed on, issues related to people living with HIV. With the media landscape overcrowded and the plethora of news and non-news outlets saturating audience attention, how do we tell important stories about HIV in novel and effective ways? This symposium will explore new storytelling approaches and techniques user generators are harnessing to reach new audiences and engage them on HIV issues. Our panel will also offer guidance on how you or your organisation can modernise your storytelling tools and approaches to reach your desired audience.

• Presentations
• Map